Your floor plans · Horizon Model Home
One price per floor plan
- Every elevation, option and color included
- Volume pricing as your library grows
- Plus an annual subscription
Horizon Model Home · 3D tour
A model home for every floor plan, open around the clock.
Horizon Model Home is a 3D tour and configurator on your own website. Buyers switch elevations and colors, add options with live pricing, lift the roof to walk each floor, and save the home they built, which reaches you as a lead.
- Built from your existing plans
- Your prices and promotions
- Nothing to install
Bryto works with 10 of the top 20 US home builders
How buyers use it
Everything a model home does, for every plan you sell.
This is the Magnolia demo, exactly as a buyer sees it. Scroll through the steps, then try it yourself.
01ElevationsStart with the elevation they love
Buyers compare every elevation you offer side by side, pick one, and the 3D home changes to match, with its price.
02Exterior colorsTry every color scheme on the real home
Each scheme you sell paints the whole home in 3D, with any upcharge right on the swatch.
03OptionsAdd options and watch the price
A third garage bay, a covered patio, a gourmet kitchen: buyers tick an option, see it on the home, and the total updates as they go.
04Floor by floorLift the roof and walk each floor
The dollhouse view opens every floor in 3D, so buyers see how the rooms connect before they ever visit a model.
05InsideSee the kitchen they are paying for
Interior options show up in the room itself: tick the gourmet kitchen and see it in place.
062D floor planThe classic floor plan, one tab away
Every floor as a 2D plan, with tools to measure a room, place furniture and print the plan to take home.
For your sales team
Buyers arrive knowing the home they want, and what it costs.
Horizon Model Home answers the questions a model home answers, on every plan and at any hour, and hands your team the buyers who are ready to talk.
Leads
A saved home is a lead with the whole configuration on it.
When a buyer saves the home they built, they leave their name and contact with the elevation, color and options they chose. It reaches you by email and in the Bryto portal.
Your prices and promotions
Each elevation, color and option carries its price, a promotion shows as a saving, and the total is always in view.
On your plan pages
You embed the tour on each plan's page, so buyers tour the home without leaving your site.
Built from your plans
Our team builds each tour from the plans you already have. There is nothing new to draw.
Measure, furnish, print
Buyers measure rooms, try furniture in them and print the plan for the kitchen table.
The base of Horizon360
Add Horizon360 and the same 3D homes fill your community's lots, so buyers pick the lot and then walk the home.
Buyer insight, built in
Horizon Cortex shows where buyer interest is building across your plans, and who is behind every saved home.
Horizon Cortex · Buyer intelligence
See your buyers, not just your traffic.
Horizon Cortex is the buyer intelligence built into Horizon360 and Horizon Model Home, and included with both rather than sold as an add-on. Every community explored and every home configured adds to a picture of each buyer, and every sales agent on your team can see it, with nothing to install and nobody to ask for a report.
- In every sales agent's handsAny agent on your team opens a buyer's journey in the Bryto portal: the homes they toured, the options they priced, the lots they kept coming back to. The intelligence reaches the people who make the sale.
- Intent scoringEvery buyer gets an intent score, from just browsing to ready to buy, with the reasons behind it. Your agents know who to call first, and what to say.
- Demand you can act onSee where interest is building across your communities and plans, and put your marketing where buyers already are.
Lauren Mitchell5 visits · last seen yesterday
86Intent, out of 100Ready to buyHigher than 9 in 10 leads here
- 51 minlooking, 47% on the Sequoia
- Lot 128back on 4 visits
- 2 homessaved
- Asked to visitThursday
Talking points for your sales team
- Came back to lot 128 on 4 of 5 visits.
- Settled on Modern Prairie in Greek Villa after comparing 3 elevations and 4 colors.
- Turned the gourmet kitchen off and back on 4 times. Ask how they would use it.
- Spent the most time on the first floor: 14m 20s.
- In the community17m
- In the 3D home tour24m
- On the floor plan10m
Cortex is best seen with your own communities. We walk you through it live.
See Cortex on a callHow it works
Every plan on your site as a 3D model home.
- 01
Send us your files
The CAD drawings for each plan, your material catalogs, and the elevations, options and prices you sell.
- 02
We build each home in 3D
Every elevation, color and option, with its price, so buyers configure exactly what you sell.
- 03
Embed it on your plan pages
Buyers tour and configure the home on your site, and every saved home reaches you as a lead.
How Horizon is priced
Priced on what you already count.
Floor plans and communities, each with an annual subscription. Everything else comes with them.
Your communities · Horizon360
One setup per community
- Any size, with every phase you know about when you order
- Shows the floor plans you already have in Horizon
- Plus an annual subscription
A new phase added later is quoted when you add it.
With every Horizon plan
Always included
- Horizon Render Studio, unlimited renders
- Horizon Cortex buyer intelligence
- The Bryto portal for lots, prices and leads
Your quote, in writing. Tell us how many plans and communities you have in mind, and we will price all of it in one written quote, with volume pricing applied.
Get your quoteQuestions
What builders ask about Horizon Model Home
Yes. The Magnolia demo is a full Horizon Model Home tour you can open right now, with no sign-up. It opens in a new tab.
The files you already have for each floor plan: the CAD drawings, your material catalogs, and the lists of elevations, options and prices. Our team builds every home in 3D from them, once.
To you. Each inquiry a buyer sends from the tour arrives by email and in the Bryto portal.
Yes. Each elevation, color and option can carry its price, and a promotion shows as a saving on the total, as it does in the Magnolia demo.
From your website. You embed the tour on your plan pages, so buyers tour the home without leaving your site.
One price per floor plan, covering every elevation, option and color, with volume pricing for larger libraries, plus an annual subscription. Render Studio and Cortex are included. Book a demo and we'll quote your plans in writing.
Yes. Horizon Floor Plans is the interactive 2D plan on its own, with every option drawn on the plan, for a one-time $299 a floor plan. Horizon Model Home includes the same 2D plan and adds the 3D tour.
No. Horizon Model Home works on its own, one 3D tour for each floor plan. Horizon360 builds on it: it places those same 3D homes on your community's lots, so you can add it whenever you want buyers to choose the lot as well.
Horizon Render Studio, for unlimited photoreal renders of the same 3D homes, and Horizon Cortex, the buyer intelligence behind every tour and saved home. Both come with Horizon Model Home, not as add-ons.
Why Bryto
The challenger the biggest builders already work with.
We earned our place with 10 of the top 20 US home builders by getting their communities onto Google Maps and Street View faster, more reliably and more transparently than the incumbents. Horizon is built and run the same way.
- One team, built togetherYour 3D site plan, floor plans, renders and buyer analytics, built by one team from one 3D model of each home. Plus your maps and Street View.
- Live todayHorizon360 and Horizon Model Home are live now. Explore a full 3D community and home in the demos before your first call.
- Independent and fastYou work directly with the team that builds Horizon, so your feedback reaches the product, not a ticket queue.
- Transparent by defaultClear quotes, plain answers and visibility into the work, the way we have run Map Mods & Street View from day one.
Open a model home for every plan you sell.
Tour the Magnolia demo now, or book a demo and we'll show you Horizon Model Home and quote your plans.
Or call us at (708) 840-1128